Strategtic Management: Concepts ISE

1266010335 · 9781266010330
Rothaermel combines conceptual frameworks, empirical research, and practical applications with real-world examples to help students navigate a rapidly evolving and complex landscape. Strategic Management stands at the forefront of AI integration and… Leer Más
COP 322,000.00

PRODUCTO DIGITAL EBOOK. NO ES UN PRODUCTO FÍSICO.

Gracias este es un libro electrónico o EBOOK, para poder utilizarlo debes de crear una cuenta en VitalSource Bookshelf esta es una Aplicación Gratis. Una vez que has creado tu cuenta, dentro de la plataforma debes de redimir los distintos códigos que hayas adquirido para poder leer tus libros.
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  • Ingresa a tu libro desde cualquier lugar o dispositivo, con acceso a internet o sin acceso.
  • Crear notas, y apuntes en tus lecturas.
  • Puedes realizar búsquedas a los conceptos que necesites de manera rápida y fácil.

PART ONE: ANALYSIS

1. What Is Strategy?

2. Strategic Leadership: Managing the Strategy Process

3. External Analysis: Industry Structure, Competitive Forces, and Strategic Groups

4. Internal Analysis: Resources, Capabilities, and Core Competencies

5. Shared Value and Competitive Advantage

PART TWO: FORMULATION

6. Business Strategy: Differentiation, Cost Leadership, and Blue Oceans

7. Business Strategy: Innovation, Entrepreneurship, and Platforms

8. Corporate Strategy: Vertical Integration and Diversification

9. Corporate Strategy: Strategic Alliances, Mergers and Acquisitions

10. Global Strategy: Competing Around the World

PART THREE: IMPLEMENTATION

11. Organizational Design: Structure, Culture, and Control

12. Corporate Governance, Business Ethics, and Business Models

PART FOUR: MINICASES

HOW TO CONDUCT A CASE ANALYSIS

Rothaermel combines conceptual frameworks, empirical research, and practical applications with real-world examples to help students navigate a rapidly evolving and complex landscape. Strategic Management stands at the forefront of AI integration and strategy education, highlighting cutting-edge advancements and innovative methods that empower students to understand and apply AI’s transformative impact on industries. This resource equips students with the essential foundation to grasp how companies achieve and maintain competitive advantage while honing the skills needed to become effective leaders capable of making strategic, well-informed decisions. As the sole author, Rothaermel ensures seamless alignment between concepts, cases, and teaching notes for an unparalleled learning experience.